One smart marketing idea that will cost you practically nothing is to turn your invoices into marketing tools. This can be done by adding your slogan to the bottom, or by making sure that your company name, Web address and other information is included prominently on the invoice.
Sweetening the deal
But the invoice can also serve [...]

Using new technology is a good way to use some smart marketing tools. And one of the latest tools is podcast marketing. You can reach a wider audience by providing interesting podcasting content. Things like tutorials, demos and advice can all be done with audio or video podcasting. Plus, podcasts are easy to distribute. You [...]

An inexpensive marketing idea is to provide refrigerator magnets to potential consumers. This is smart marketing because it is a simple item that is useful to consumers, and it will be put in a place where they will see it and remember it. It’s advertising in one of the most used places in the home. [...]

Social networking is now meshing with business networking and marketing. Smart marketing means that you use the latest marketing strategies and tools available, and one of those marketing tools happens to be social networking Web sites. Instead of setting up a completely personal profile on social networking sites like MySpace and YouTube, you can set [...]

The Internet offers plenty of smart marketing tools for the savvy marketer. If you are looking to garner more Web traffic, and increase sales and visibility in general, the Internet is a great place to go for your marketing campaign.
Here are a few online marketing tools that can help you boost traffic and sales [...]