June 5th, 2007 by Russell Shaw
E-Commerce Secrets that teach you how to optimally engineer your business’ Web site’s homepage to lead to promote and then facilitate ecommerce transactions is advice that when best taken, can pay for itself many times over.
Sumantra Roy is the CEO of Conversion Multiplier, a company that provides online businesses with these kinds of advisory services. [...]
Relevant Tags: e commerce options, e commerce product, e commerce promotion, e commerce sales
June 5th, 2006 by jhampton
PPC (pay per click) advertising is a staple of many e commerce businesses. I don’t know of any site that sells a product online that doesn’t use PPC, at least every now and then.
It can be remarkably cheap or bankruptingly expensive, unless you heavily target your keyword phrases. The broader keywords are obnoxiously high, [...]
Relevant Tags: conversion, e commerce bidding, e commerce promotion, e commerce strategies, keyword bidding, pay per click, ppc
