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Archive for May 31st, 2006

Backdating Stock Options

You may not be aware of this, but the executives in your favorite company may be dabbling in a questionable practice to sweeten their own nest egg.  It’s called Backdating Stock Options, and it’s actually more common than you might think.  In fact, it’s so common that the SEC is looking into the practice right [...]

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Email Marketing

Although some large companies seem to forget this, like ToysRUs, you are very much negatively impacted by being associated with spam.  Most everyone I know hates spam.  In fact, Americans hate spam enough to make fighting it a billion dollar industry.
From a 2003 article on fighting spam:
"Given an environment where virtually anyone can purchase a [...]

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Posted in Smart Marketing

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Retiring on Real Estate

I have recently been looking at a variety of articles on retiring, and apparently there are a large number of people who end up falling prey to some sort of illness, job loss, stock loss or other retirement setback that causes them to need to catch up their savings plan or put off retirement later.
Some [...]

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Nissan Bets on Online Advertising

The VP of Marketing for Nissan explained why Nissan is banking heavily on online advertising.  She suggests that other auto industry execs should take heed and follow their e commerce example.

Speaking at the Automotive News Marketing Seminar in Los
Angeles, Ms. Thompson said Nissan has extended its relationships with
Yahoo, MSN and Google, which "we now recognize [...]

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Economy is Cooling

As a long time saver, you are probably already prepared for a worsening economy, but if not, now’s certainly the time to make sure you are cutting your debt and your overall costs because it looks like the economy is certainly slowing down again:
U.S. factory expansion eased in May to the slowest pace since August [...]

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Posted in Debt Elimination

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