Wealth-Coaching

There are several ways you will notice that set the two apart, but most notable are:

SEO Visibility
Being found in the sea of websites is vital.  You need an SEO strategy to make your site visible.

Market Visibility
You want to be found by Google, sure, but you also must be found by your customers, WHERE they currently are. 

Advertise in targeted forums, chat room and blogs that feature niche targeted content directly related to your business.

Trust
You must build and keep trust.  Whether you start out with a guarantee and finish up by ensuring your site is secure, you MUST maintain trust with your customers.  Unlike offline stores, where you are building a one-on-one face-to-face relationship, the bar for trust is raised a bit on the net.

Fear of phishing and spam prevent many sales online, so do your best to be a trustworthy option for your customers.